Red Bull Illume People’s Choice Award Winner announced! Red Bull Illume People’s Choice Award Winner announced! 07/28/2015 created by Red Bull Illume The people have spoken. In what turned out to be an easy victory, Florian Breitenberger is officially crowned the people’s champ after winning the Red Bull Illume People’s Choice Award for 2013. The award allows the public to vote for their favorite image from the 50 finalists as chosen by the judges. With more than 8300 votes on redbullillume.com, Florian’s Experimental Category shot of Xavier Pasamonte at Nine Knights Mountainbike event at Wildkogel, Austria has earned him the coveted prize. He also takes home some cutting-edge broncolor equipment. “I’m super stoked to win the People’s Choice Award! I was very lucky to produce this high-contrast black and white photo, combined with Xavier’s perfect style – there was such an incredible atmosphere at the event,” he says.Despite bad weather conditions, Florian managed to capture the winning shot by getting creative: “Xavier threw that superman a few times during the event. So I found this little lake beside a wooden castle and thought about producing something different. During the sunset session, I switched off my flashes and caught Xavier backlit by the setting sun with the reflection of the water at the same time. I then adjusted the contrast in post-production.”Growing up just south of Munich, Florian says his work is strongly influenced by the Alps: “About five years ago, I picked up my first camera and followed my friends into the mountains. It’s my passion to highlight the culture and mountains that surround me.”After moving to Innsbruck, Austria, his passion for action sports photography grew even further. He became a team photographer for the German Salomon Freeski Team and started working for the Freeski Journal as an intern. The opportunity led him to the Nine Knights event in 2012 – where he would capture his award-winning image.Along with the street-cred that comes with winning the People’s Choice Award, Florian also walks away with a broncolor Light Shapers Master Kit that includes an Octabox 150cm, a Strip Softbox 30x120cm and the brand new versatile Beautybox 65. The light effect possibilities that these three Softboxes offer are endless – and they’ll certainly inspire Florian to capture more jaw-dropping shots in the future.Visit Florian Breitenberger’s website to see more of his work or head to broncolor for quality lighting gear.