Official Rules

500px Red Bull Photography Global Photo Walk incorporating the Red Bull Illume Mobile Photo Contest

RULES for the Red Bull Illume Mobile Photo Contest

The Red Bull Illume Mobile Photo Contest (“Contest”) is solely operated by Red Bull Media House GmbH, Oberst-Lepperdinger-Straße 11-15, 5071 Wals near Salzburg, Austria (“Sponsor”).

The Contest takes place in connection with the 500px Red Bull Photography Global Photo Walk operated by 500px Inc., 20 Duncan Street, Toronto, Ontario M5H 3G8 Canada (“500px”). 

There is no entry fee to participate in the Contest. 

Any professional or amateur photographers worldwide may submit (“Entrant(s)”). 

Entrant warrants that Entrant will comply with all requirements set out in these Rules.

Entrants may only enter a maximum of five photographs. 

To register and enter this Contest you have to agree to these rules (“Rules”). 

Entrants must be 18 years of age or older and at least the age of majority in their jurisdiction to participate in the Contest. 

Only the Entrant can submit his or her own original photograph. Photographs may not be submitted from a third party on behalf of an Entrant. 

Entries may only be made by the authorized account holder of the e-mail address submitted at the time of entry. It is not permitted to submit photographs under more than one account and will lead to disqualification of the Entrant.

All photographs must be submitted through the official Contest website during the period, commencing September 17, 9am NZST (New Zealand Standard time) and ending on September 18, 11:59pm HAST (Hawaii-Aleutian Standard Time) (“Contest Period”). 

All photographs submitted must have been taken on 17.09.2016 during the Global Photo Walk on 17 September 2016.

Submitted photographs may have been previously published or submitted to another contest.

Inappropriate submissions will disqualify the Entrant from the Contest.

All decisions by the judges are final. To the extent permitted by law, recourse to the courts is expressly excluded.


Entry of the Contest

Entrant shall visit and register for the Contest by filling out the application form (“Application Form”), setting up a login & user password for Entrant’s submission page and accepting these Rules;


Entrant will receive an email with an activation link. Entrant must click on the link to activate an account and log onto the submission page;

Entrant must upload up to five of Entrant’s own photographs which comply with these Rules, on the submission page to enter the Contest; once a photograph has been submitted, it is final and may not be replaced by another photograph.

Qualifying Photographs

Only mobile shots capturing action and adventure moments taken during the Global Photo Walk on 17 September 2016 are eligible for the Contest. Whether they take place in the air, sea, mountains, cities or on rivers and trails, a broad range of adventure sport submissions are accepted.


Online submission format: JPG. 

Minimum picture size: 8 mega pixels. 

Maximum file size: 10 megabytes.

Photographs have to be shot with a mobile device: Any portable computing device such as a smartphone or tablet computer. Action cameras are not considered as a mobile device in this competition. Only basic image editing or color corrections are allowed. 

Each submitted photograph must be appropriate for public viewing. Without limiting the foregoing, each photograph must not be of a political nature, lewd, obscene, of full frontal nudity and/or sexually explicit, pornographic, disparaging, defamatory, libelous, must not violate any laws or otherwise contain content which Sponsor in its sole discretion decides is inappropriate or objectionable. Entrant’s submitted photograph(s) must also not disparage or cast a negative light on any person, entity, or brand, product, or service.

Sponsor reserves the right in its reasonable sole discretion to not consider any submitted photograph for the Contest and/or to disqualify the Entrant from the Contest if Sponsor reasonably believes the photograph violates or potentially violates any of the foregoing requirements and/or the Entrant otherwise fails to comply with any provision of these Rules. 


Judging Format 



4 official contest judges from 500px and Red Bull will base their decisions at their sole discretion on a mix of technical superiority, composition, creativity, impact, artistic flair and overall qualities of photographic excellence. They will vote for one overall winner (“Winner”). The photograph with the greatest amount of votes of the official contest judges will win. 

Entrants acknowledge and agree that the decision of the Judges is final, binding and conclusive (without appeal) on all matters relative to the Contest.  


The Winner will receive a return trip for himself/herself and one (1) additional guest to Chicago for the Red Bull Illume Winner Awards Ceremony on September 28th 2016 at the Art Institute of Chicago/Millennium Park. This includes economy flights (where necessary), 2 (two) nights accommodation, and transfers to/from airport and to/from the ceremony.

Sponsor does not make or offer any warranty or guarantee, either express or implied (including, without limitation, quality, merchantability and fitness for a particular purpose) in connection with this Contest or prize. Prize details and availability are subject to change, in which case a prize of equal value may be substituted at Sponsor’s sole discretion. Prizes consist only of the items listed, are non-transferable, with no cash redemption or substitution except at Sponsor's reasonable discretion. 


On or about September 21, 2016, the potential Winner will be notified by Sponsor through telephone or email information submitted at the Entry of the Contest. Sponsor may require the potential Winner to verify that he or she is the owner of the relevant email account. The potential Winner must respond to the notification message and provide all requested information within 3 days of the first contact or attempted contact from Sponsor or the potential prize may be forfeited. At Sponsor’s discretion, the Winner may be required to produce picture or some other form of proper identification to claim any prize. Sponsor reserves the right to substitute any prize with prize of equal or greater value. If a potential Winner cannot be contacted, fails to timely claim the prize, is disqualified, or if the prize notification is returned as undeliverable, an alternate Winner will be selected from among the remaining eligible entries by random draw or as solely determined by Sponsor. 



Submitting Entrants must own all rights to any photographs entered in this Contest. The Entrant represents and warrants that such submission does not infringe any third-party rights (including copyrights, trademark rights, personality rights, etc.) or other rights protected by law. 

Entrant agrees to indemnify, hold harmless and reimburse Sponsor and 500px in full in respect of any losses, damages, claims (including claims of any third party) and expenses, including reasonable attorney fees that Sponsor or 500px may sustain from the breach of any obligation and/or warranty and representation of Entrant as set out in these Rules and/or from the use of any rights in and to the photograph(s) granted by Entrant to Sponsor and 500px hereunder. 


All photographs submitted for consideration in the Contest remain the sole property of the Entrant and Entrants retain copyright over each of their photographs. 

Entrant grants to Sponsor, Red Bull Illume, Red Bull Photography & 500px and their partners in the Contest the transferrable/sublicensable non-exclusive, worldwide, perpetual and non-revocable right to use, exploit, copy, modify, adapt, edit, publish and display the submitted photos without compensation in the context of editorial use, promotions, marketing, advertising, events and exhibitions in connection with the Contest and the 500px Red Bull Photography Global Photo Walk. This particularly includes the use of the submitted photographs in any media, in particular any print-media (e.g. magazines, newspapers, books) and electronic/digital offline and online media (e.g. on Sponsor’s, its affiliates, subsidiaries, contractual partners, or 500px associated websites or social internet platforms and networks and other third party websites/platforms such as Facebook, Instagram, etc.) in connection with the Contest and the 500px Red Bull Photography Global Photo Walk. 

The grant of further rights to the photographs is subject to a separate agreement. The Entrant and Sponsor (and/or 500px) undertake to negotiate such agreement in good faith. 

To protect the copyright of the submitted photographs of the Entrant, Sponsor, Red Bull Illume, Red Bull Photography & 500px will use the submitted photographs only in low resolution whenever this is reasonable and technically possible (e.g. on the internet). Credits will be given according to the customary practice in the media business. No casual or inadvertent failure by Sponsor, 500px, or any third party to comply with this credit provision shall constitute a breach of these Rules.

Submission of an entry in the Contest constitutes permission to the Sponsor and 500px to use Entrants’ name, identity, title, likeness, distinctive appearance, physical likeness, image, portrait, picture, photograph (whether still or moving) for purposes of advertising and promotion, in any medium, without further notice, approval, or compensation in connection with the Contest, 500px Red Bull Photography Global Photo Walk, Red Bull Illume, other Red Bull Illume contests, the Red Bull Illume Tours or for Red Bull Illume promotions.


Sponsor is liable in accordance with the relevant statutory provisions if damage is caused by an intentional or gross negligent breach of duty by Sponsor or one of Sponsor’s legal representatives or agents.
Sponsor is also liable in accordance with the relevant statutory provisions for damages from injury to life, body or health, for features which are a contractually guaranteed condition and for fraudulently concealed defects. 

Sponsor is liable for slight negligent breaches of essential contractual obligations. Essential obligations are (i) such the breach of which is putting at risk the achievement of the contractual purpose, (ii) only enable performance or fulfillment of the contract and are regularly relied upon by the other party. In this case, Sponsor is only liable for the typically foreseeable damages. Sponsor is not liable for slight negligent breaches of any other obligations than those mentioned in the previous sentences. 
To the extent Sponsor’s liability is excluded or limited, such exclusion or limitation also applies to the employees, legal representatives or agents.


Entrant acknowledges and agrees that his personal data contained in the Application Form will be registered in electronic form by methods of automated data processing by Sponsor for the purpose of conducting the Contest. Entrant data may be passed on to affiliates of Sponsor, subsidiaries and to Sponsor’s contractual partners for the purpose of conducting the Contest. Sponsor will delete all personal data upon the Entrant’s request for deletion of his data. 

Entrant agrees that such personal data will only be used for the purpose of conducting the Contest, including but not limited to facilitate communication with the Entrant.


The invalidity or unenforceability of one or more provisions in these Rules shall not affect the validity of the rest of these Rules. 

In as much as legally permissible, these Rules and any disputes or claims arising out of or in connection with these Rules or their subject matter or formation (including non-contractual disputes or claims) are governed by and construed in accordance with the laws of Austria. Where consumers have their usual place of residence in another country within the European Union at the time of the respective conclusion of a contract, the application of mandatory statutory provisions of that country will remain unaffected by the choice of law made in the aforementioned sentence. 

To the extent permissible under the applicable law, the courts of Vienna - Inner City, Austria shall have exclusive jurisdiction to settle any dispute or claim that arises out of or in connection with these Rules or their subject matter or formation (including non-contractual disputes or claims).  

Sponsor reserves the right to cancel or modify the Contest, including these Rules, for any reason outside of Sponsor’s area of responsibility, including but not limited to, if fraud, misconduct or technical failures destroy the integrity of the Contest, or if a computer virus, bug, or other technical problem corrupts the administration, security, or proper administration of the Contest as determined by Sponsor, in its reasonable sole discretion. Sponsor reserves the right to disqualify or prohibit the participation of an individual Entrant if fraud or tampering can reasonably be suspected, or if the individual fails to comply with any requirement of participation or with any provision in these Rules.