Micah is the Group Content Director for AMI’s Adventure Sports Network Group, and oversees all editorial and branded content for some of the largest and most respected brands in action and adventure sports, including Surfer, Powder, Snowboarder, TransWorld Skateboarding, and Bike. Prior to that, Micah wrote, edited and produced content across the sport and men’s general interest spectrum, garnering a Sports Emmy award for his work on NBC’s Olympic coverage, helping launch the digital media company Fatherly, and scripting 11 years-worth of ski movies for Warren Miller Entertainment. He is an accomplished skier, a much less accomplished surfer, and can still fall hard enough on a skateboard to make other skaters wince.
"The exact opposite of whatever everyone else thinks makes a great image. Whether it’s unexpected framing, a technical leveraging of external conditions that others find problematic to become an image’s focal point, or just looking over here when everyone is looking over there, the images I love best completely surprise me. Often, photographers find these images by going somewhere no one else has bothered to go; just as often, they create these images by coming at common situations in totally uncommon ways. "
Best advice you ever recieved?
"Technical mastery isn’t mastery without a point of view."