Fresh from the exhibit tour in Dublin, the ten award winning photographs from Red Bull Illume 2010 will be exhibited next week at Photokina, the world’s most important trade fair for photography and imaging.
Billed this year as the kick off for Photography 3.0, Photokina will present the latest developments, trends and products in professional and amateur photography. The trade fair, which takes place in Cologne in Germany every two years, is the only event in the world that brings together the media, technology and business sectors in the industry for consumers and professionals.
At Photokina 2008, 1,579 companies from 46 countries took part and over 169,000 visitors from 161 countries attended the fair.
Chris Burkard’s winning image from Red Bull Illume as well as the nine other category winners are sure to be one of the highlights of the trade fair. According to Red Bull Illume judge Laura Luykenaar from Salt Magazine, the photos are a must-see. "I think Red Bull Illume is important for this type of photography. It brings together all the action sports that you don’t always see on TV and shows what the feel and the culture for these sports are like."
For Wings category winner Marcel Lämmerhirt, the event offers him another chance to see his stunning diving shot in the flesh once more. "I love the shot. It’s two years old now, but I really like it. To see it big on the screen is really nice."
Other highlights include a special show on the future of 3D and 360° photography. A Matrix Ring will also be on show in Hall 4.1, giving visitors the chance to be part of their own Matrix-style photo or film.
Amateur and professional photographers will also be eager to get their hands on the latest cameras, lenses and gadgets from all the major manufacturers – including Leica (Hall 2.1, stand A010-BO12), Lowepro (Hall 5.2, stand C010) and Sandisk (Hall 2.1, stand D041).
The lightboxes of the 10 category winners will be on show at Hall 4.2, Stand D011 from Tuesday, September 21 until Sunday, September 26 between 10am and 6pm. Visitors will also be able to buy copies of the Red Bull Illume Photobook 2010.
Daily tickets for Photokina range from €11 to €43.
Red Bull Illume @ Photokina!
Red Bull Illume @ Photokina!