What does a picture need to perform well on Instagram? How do you choose what to post and can that help your work as a professional photographer? We asked Fabien Maierhofer, Red Bull Illume finalist and successful (online) content creator these and more questions in an exclusive interview.

Check out the story to get all of Fabien's insights and advice!

We proudly introduce the Visual Q&A, a new series on redbullillume.com! The rules are simple: every question we ask can only be answered in a picture. As it turns out, this is easier said than done. That's why Almost a Visual Q&A happened - Kamil Sustiak, winner of Best Mountain Sports Image by Salewa, had such inspiring stories to tell to each image that we made an exception to the rule!

Get the whole interview on our website!

Christian Gisi, RAW category finalist and expert when it comes to extraordinary vertical adventures, knows what it means to document the most thrilling projects mountaineers and climbers can encounter. The Swiss photographer is a true expert when it comes to speed climbing and especially free solo speed climbing.

In our interview he talked us through his challenges, goals and inspirations - read the story now!